Against the continued advancement of rural revitalization, youth volunteer programs are marked by strong mobilization but weak retention. Based on survey data from 664 youth volunteers who participated in rural revitalization-related projects, this paper constructs a mediation model involving value identification, organizational support, professional matching, and continuous participation tendency to test the mechanism through which value identification and organizational support influence sustained participation. The findings show that both value identification and organizational support significantly improve professional matching, that professional matching has a significant positive effect on continuous participation tendency, and that organizational support has a significant negative direct effect on continuous participation tendency. Bootstrap tests further indicate that professional matching plays a significant mediating role in both the value identification→ continuous participation tendency path and the organizational support→continuous participation tendency path, with indirect effects of 0.0970 and 0.0453, respectively. At the policy level, encouraging youth volunteers to continue participating in volunteer activities requires a certain degree of organizational support and stronger demand-oriented person-post matching, whole-process capability building, and growth-feedback mechanisms so as to enhance the sustainability and governance effectiveness of youth volunteer service.

Duan Jiexin, Wang Yunxia, Wu Huiming, Wu Yeqin. How Do Value Identification and Organizational Support Influence Youth Volunteers' Sustained Participation in Rural Revitalization? ——An Empirical Study Based on a Survey of 664 Youth Volunteers. International Journal of New Developments in Education (2026), Vol. 8, Issue 5: 70-79. https://doi.org/10.25236/IJNDE.2026.080510.

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