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Academic Journal of Business & Management | Francis Academic Francis

Academic Journal of Business & Management

ISSN 2616-5902 (Print)
ISSN 3033-5183 (Online)

An empirical study of the impact of digital marketing on the brand image of new retail companies

Lyu Jikun1, Ding Xiaoxi2

Abstract | References | PDF | HTML | Pub. Date: Jan 30, 2024

DOI: 10.25236/AJBM.2024.060135 | Downloads: 102 | Views: 4333

The Influence of Banking Development on Economic Growth in Zhejiang Province

Weiting Peng

Abstract | References | PDF | HTML | Pub. Date: Jan 30, 2024

DOI: 10.25236/AJBM.2024.060134 | Downloads: 70 | Views: 1902

Research on personalised product marketing strategies driven by big data

Cui Le1,2

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060131 | Downloads: 99 | Views: 4247

Study on evaluation of influencing factors of prefabricated housing cost

Chu Chenhui, Li Guohui

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060130 | Downloads: 74 | Views: 2135

Analysis of Farmers' Income Security Mechanism under the View of Food Security

Xiaoshu Liao1, Yudong Jiang2, Xuemei Jia1

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060127 | Downloads: 84 | Views: 2272

A Study of Calendar Effects in China

Guotai Zhong

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060126 | Downloads: 80 | Views: 2267

A Review of Research on the Impact of Digital Finance on Corporate Governance

Pan Yufan, Zhou Ruitao

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060125 | Downloads: 73 | Views: 2439

The analysis of financial development in Northeast China from 2005 to 2021

Li Wantong

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060120 | Downloads: 79 | Views: 1892

Enterprise Internal Control: Review of Domestic and Foreign Studies

Chen Yuxi, Tang Yuan, Li Xiaoqing

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060118 | Downloads: 101 | Views: 3059