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Academic Journal of Business & Management | Francis Academic Francis

Academic Journal of Business & Management

ISSN 2616-5902 (Print)
ISSN 3033-5183 (Online)

An empirical study of the impact of digital marketing on the brand image of new retail companies

Lyu Jikun1, Ding Xiaoxi2

Abstract | References | PDF | HTML | Pub. Date: Jan 30, 2024

DOI: 10.25236/AJBM.2024.060135 | Downloads: 99 | Views: 4105

The Influence of Banking Development on Economic Growth in Zhejiang Province

Weiting Peng

Abstract | References | PDF | HTML | Pub. Date: Jan 30, 2024

DOI: 10.25236/AJBM.2024.060134 | Downloads: 66 | Views: 1745

Research on personalised product marketing strategies driven by big data

Cui Le1,2

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060131 | Downloads: 96 | Views: 3863

Study on evaluation of influencing factors of prefabricated housing cost

Chu Chenhui, Li Guohui

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060130 | Downloads: 72 | Views: 1919

Analysis of Farmers' Income Security Mechanism under the View of Food Security

Xiaoshu Liao1, Yudong Jiang2, Xuemei Jia1

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060127 | Downloads: 80 | Views: 2094

A Study of Calendar Effects in China

Guotai Zhong

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060126 | Downloads: 74 | Views: 2045

A Review of Research on the Impact of Digital Finance on Corporate Governance

Pan Yufan, Zhou Ruitao

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060125 | Downloads: 68 | Views: 2237

The analysis of financial development in Northeast China from 2005 to 2021

Li Wantong

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060120 | Downloads: 74 | Views: 1726

Enterprise Internal Control: Review of Domestic and Foreign Studies

Chen Yuxi, Tang Yuan, Li Xiaoqing

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060118 | Downloads: 97 | Views: 2788