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Academic Journal of Humanities & Social Sciences, 2025, 8(6); doi: 10.25236/AJHSS.2025.080610.

A Study of Yanzi's Thought on Consumption

Author(s)

Qian Guo1, Zhili Liu1

Corresponding Author:
​Qian Guo
Affiliation(s)

1School of Marxism, Dalian University of Technology, Dalian, China

Abstract

Yanzi's consumption ideology was developed on the basis of inheriting the governing philosophy of enlightened rulers and capable ministers, and gradually enriched and improved through his experience in government and politics. Yanzi not only put forward the famous theories of " profit margin theory" and "people-oriented theory" at the theoretical level, but more importantly, he set an example by advocating frugality and actively advising the monarch to avoid extravagance and frugality,and devoted his entire life to practicing his consumption philosophy.

Keywords

Yanzi, Consumption Thought, Thrifty, People-Centered Philosophy

Cite This Paper

Qian Guo, Zhili Liu. A Study of Yanzi's Thought on Consumption. Academic Journal of Humanities & Social Sciences (2025), Vol. 8, Issue 6: 73-77. https://doi.org/10.25236/AJHSS.2025.080610.

References

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[3] Zuo Qiuming (attrib.). (2012). Zuozhuan [Zuo's Commentary]. (Guo D., Cheng X., & Li B., Trans. & Annot.). Beijing: Zhonghua Book Company, pp. 240, 183.

[4] Guo, Qian. (2018). A Study of Yanzi's Thought. Yanji: Yanbian University Press, p. 17.

[5] Xunzi. (2011). Xunzi . (Fang Y. & Li B., Trans. & Annot.). Beijing: Zhonghua Book Company, pp. 315, 315.

[6] Wan, L. (2011). A Study of Pre-Qin Funeral Rites in the "Zuo Zhuan". Beijing: Central University for Nationalities Press, p. 5.