Academic Journal of Business & Management, 2025, 7(7); doi: 10.25236/AJBM.2025.070716.
Deng Hongbo1
1School of Business Administration, Anhui University of Finance and Economics, Bengbu, China
This paper addresses the challenges of inheritance gaps, communication limitations, and commercialization stagnation faced by the art of Xuan paper making, exploring Metaverse technology's application scenarios in its active inheritance. Based on the "virtual-real integration," "immersive interaction," and "open ecosystem" characteristics of the Metaverse's "BAND technology system," the study analyzes the compatibility logic between Metaverse and Xuan paper techniques in terms of technical adaptation, experience complementarity, and ecological synergy. It proposes four application scenarios: digital twin craftsmanship database, Metaverse Xuan Paper Workshop, Metaverse teaching platform, and Metaverse digital cultural and creative products. These scenarios provide a replicable model for the digital transformation of Xuan paper and other craft-based intangible cultural heritages (ICH), promoting an upgrade from "rescue preservation" to "creative transformation" in ICH protection.
Xuan Paper Making Technique, Metaverse, ICH Inheritance, Application Scenarios
Deng Hongbo. Research on Metaverse Application Scenarios for the Art of Xuan Paper Making. Academic Journal of Business & Management (2025), Vol. 7, Issue 7: 122-127. https://doi.org/10.25236/AJBM.2025.070716.
[1] CAO Tiansheng. An Analysis of the "Tradition" in the Traditional Manufacturing Techniques of Chinese Xuan Paper[J]. Studies in Dialectics of Nature, 2012, (05): 122-126.
[2] GUO Yanlong, ZHENG Jingjing. A Discussion on the Inheritance and Development of Xuan Paper Making Techniques in Anhui Province[J]. Journal of Minzu Normal University of Xingyi, 2022, (01): 53-57+96.
[3] LIU Rui. Normative Approaches to the Protection and Inheritance of Intangible Cultural Heritage in the Metaverse Field[J]. Social Sciences Dynamics, 2025, (02): 41-51.
[4] Tsinghua University New Media Research Center. Research Report on the Development of the Metaverse from 2020 to 2021[EB/OL]. (2021-09-20).
[5] FENG Xuegang, CHENG Xin. Cultural Tourism Metaverse: A New Model of Technology-Enabled Integration of Cultural and Tourism Development[J]. Tourism Tribune, 2022, 37(10): 8-10.
[6] ZHANG Ming, CHEN Yinmo, LU Xianfeng, et al. The Metaverse: Current Status, Characteristics, and Economic Impact[J]. Academic Research, 2023(08): 84-91.