Frontiers in Art Research, 2024, 6(10); doi: 10.25236/FAR.2024.061013.
Kejia Yi
Music College of Zhaoqing University, Zhaoqing, 526061, China
In the context of the rapid development of new media, how to give full play to the advantages of Internet technology, innovate the way of communication, and make red music culture deeply rooted in the hearts of the people has become a topic worthy of in-depth study. As a unique cultural expression of China's revolutionary history, red music carries important historical memories and emotional sustenance. With the popularization of new media, traditional communication channels are gradually replaced by new media forms such as online videos, social media, and live broadcast platforms, which provide more diverse channels and more convenient ways for the dissemination of red music. Based on the background of the new media era, this article will deeply analyze the current status of the dissemination of red music on new media platforms, explore its acceptance and appeal in online interactions, and focus on the cultural value and social impact of red music through new media dissemination, in order to provide feasible paths and suggestions for the inheritance and innovation of red music culture.
new media, red music, dissemination status, value
Kejia Yi. Analysis on the dissemination path of red music under the background of new media. Frontiers in Art Research (2024) Vol. 6, Issue 10: 85-90. https://doi.org/10.25236/FAR.2024.061013.
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